If you work in manufacturing, B2B Services or Financial Services make sure you look at the Business-Achieve System to take your firm to the next level.

Business-Achieve creates Absolute Advocate clients, employees and organizations.  Our proven system focuses on creating internal and external excellence and advocates to strategically position the business and individual’s lives. Our ‘Results First’ business positioning program empowers executives to grow and transfer their leadership assets to develop better businesses and richer lives.

Our Purpose is: To provide companies the understanding and process to achieve Absolute Advocates clients and employees!

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When you want to take your marketing to the next level, but you’re not quite ready to hire a full-time Chief Marketing Officer…

Brad has been a CMO of multiple companies integrating all 10 of the Marketing Disciplines. This has been shown to be an excellent way to train internal/external candidates and get them up to speed quickly while receiving the experience and wisdom of Fortune 500 companies, agencies and small companies alike.



Unveiling the synergy of the 10 Disciplines of Marketing in your organization provides dynamic results. Sometimes it requires internally hearing what you don’t want to hear, seeing what you don’t want to see, so that you can be who you have always known you can be. It is fun to watch your employees be and raise up other leaders. Brad has also built the systems and hired and onboarded new employees.


When you want your teams to operate at peak efficiency or alleviate conflict, departmental silos or just plain dysfunction. Brad is able to support your teams to synergistically better serve both internal and external clients. The Business-Achieve System supports team learning and expansion of perspectives to maximize their effectiveness.


L.E.A.D. Audit

The L.E.A.D. Audit survey allows you to see clearly the 6 primary Styles executives lead from and their 21 Characteristics. This tool allows you to work on the highest priority leadership issues and delivers even greater results and ROI.

 The L.E.A.D. (Learn, Excel, Achieve, Drive) Audit survey – helps business coaches/consultants to focus their clients to gain greater results:

  1. Helps clearly see the gaps and opportunities in primary leadership styles (Factors) and leadership traits (Characteristics).
  2. Discovers the best practice deficiencies that may be preventing a company from succeeding.
  3. Allows you to better guide a team to improve behaviors, attitudes and leadership.
  4. Provides best practice related statements/suggestions to help address specific areas of business to enhance leadership Style.
  5. Identifies attributes of future potential leaders to go beyond their gut feeling.
  6. Shows a measurable return for coaching.
  7. Tested/Proven/Reliable assessment.
  8. Leadership system can quickly improve leadership awareness and abilities.


J. Brad Lantz
1087 Patterson Drive
Shakopee, MN 55379


Brad has helped develop leaders and better communications for businesses for over 25 years! His coaching, consulting or advising is an effective way to assess your skills and abilities, design a process tailored to you and your company and achieve proven improvement program. Brad has worked with Fortune 500 companies as well as small companies and brings his experience and proven solutions to work for you and your organization.